With immense pleasure we announce that TERRIER has been awarded with the “Best Private Security Company In Karnataka” award by Big Brands Research. The event had Dr. Shashi Tharoor (Member of Parliament) as the chief Guest who presented the award to the Managing Director. Needless to say an award from Big Brands just goes on to show how successful Terrier has been in its Endeavour by providing excellent services. We would like to congratulate one and all for their efforts.
About Brands Academy
Brands Academy Service Excellence Awards are meant to recognise the contribution being made by professionals and service organisations in their respective fields. Brands Academy and BIG Research are the pioneers in the promotion of this unique concept that has been successfully implemented in North India covering the states of Delhi-NCR, Punjab, Haryana, Himachal Pradesh, Uttarakhand, Uttar Pradesh and Rajasthan and in Western India covering the states of Maharashtra & Goa. The concept has now reached Southern India and after Karnataka, the company plans to extend the scope of research and cover the states of Kerala, Tamil Nadu and Andhra Pradesh in 2012.
The Karnataka Service Excellence Awards are a result of a comprehensive market research study, the primary objectives of which were to identify and recognize the best service providers in the state. The awards aim to highlight the importance of Service Excellence in today's competitive and ever-changing business environment.
The Brands Academy Service Excellence Awards are given away to business organizations and professionals in various states annually based on their service quality, leadership position in the industry, dedication to customer satisfaction, positive entrepreneurial initiatives, exemplary business practices, feedback from the end customers and the industry and business growth. BIG Brands Research collected the inputs from end consumers in different segments regarding their satisfaction level from products and services being offered by the different brands and professionals in different geographical locations in Karnataka.
The company conducted this research study over a period of 5 months and with more than 40 field executives collecting the data from across the different cities in Karnataka. The primary objectives of this comprehensive market research study were to identify and recognize service excellence, associated innovations and best practices that lead to exemplary performance and to highlight the importance of pursuing customer satisfaction in today's competitive and ever-evolving business environment.
Research Methodology
Identification of the key brands and professionals in a particular category and geographical zone and inviting them for participation in the market research. Over 1400 business entities and professionals spread across the different cities in Karnataka were invited to participate in the market research study in different categories and zones depending upon their location and focus of their business. Over 400 of the participants made to the next stage after the initial screenings of the nominations received in this stage.
Collection of data from the participating brands and professionals about their services, infrastructure, Annual Growth of business, etc. Gauging the popularity and perception of the participants amongst the end consumers through opinion surveys. Over 7200 completely filled up forms were received with feedback on different participants. This stage was focused on gathering insights into the brand equity, customer feedback, media visibility and feedback from the industry.
Physical survey of the premises of all the participants for collection and verification of data gathered wherever required Grading the participants on different criteria based on data/feedback/opinion scores.
